Freeport-McMoRan Foundation $50,000 grant to beautify and enhance Downtown Safford via a mural/signage project.

November 16, 2018
Eastern Arizona Courier

The Safford Downtown Association recently got a financial boost — in fact, more than it had asked for — in its mission to beautify and raise awareness of Downtown.

The SDA, seeking funds for a mural/signage project, applied for a $38,000 grant from the Freeport-McMoRan Community Investment Fund. Instead of $38,000, however, they were awarded $50,000 to add murals and gateway signs to the downtown area.

According to Arizona Department of Transportation data, 20,499 cars pass by Downtown Safford on U.S. Highway 70 daily. By adding the signs and murals, the SDA hopes to attract more of the over 26,000 consumers in those cars to downtown businesses.

“We will support our businesses by increasing vehicle traffic and then foot traffic into our retailers in Downtown Safford,” read the Association’s grant application, adding it was important to inform highway drivers of available goods and services only a block to the south.

The SDA will design and contract to build the signs, which the City of Safford has agreed to install at the corners of Highway 70 from 8th Avenue to Central Avenue. According to the grant application, two Downtown businesses — Farmers Insurance and Edward Jones — agreed to have murals on their buildings.

The Edward Jones building in Safford is one of two planned locations for a mural project by the Safford Downtown Association; the other location is Farmers Insurance on Main Street.

 

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